WORK WITH Me

Authentic storytelling content for travel, lifestyle, wellbeing and experience brands looking to connect with women over 50.

I create engaging short form video, photography and interviews that showcase real experiences and build trust with an audience of curious, active midlife women.

Download My Media Kit

Get in touch

To chat, email: freddysmumtoo@gmail.com

WHY BRANDS work with me

Hi, I'm Lyndsey, creator of Freddy's Mum and founder of Chapter 50 Women.

I create authentic storytelling content around the people, places, experiences and creative projects that make life after 50 richer and more rewarding.

Whether I'm exploring a new destination, interviewing inspiring women, transforming a space at home or setting off in the campervan I converted myself, my content is built around real life, genuine curiosity and practical inspiration.

My audience is 98% women, primarily aged 45+, who value honest recommendations, real stories and new ideas for making the most of midlife.

Whether I'm exploring a heritage attraction, interviewing inspiring women or sharing a creative experience, my focus is always the same. Content that feels genuine, relatable and worth watching.

98% female audience

56.5K monthly reach

UK audience

High engagement through storytelling

Sponsored Storytelling
UGC Content
Home & Garden Projects
Destination, Travel and Campervan Features
Natural, relatable short form videos created for your own social channels and paid advertising.
Campaigns built around genuine experiences that connect with women over 50.
Hotels, attractions, gardens, cultural venues and tourism experiences.
Lifestyle photography